JPS Lounge on the Sonne Mond Sterne Festival
For the brand presentation of John Players Special at the SMS-Festival in Saalburg we set up the Opera-tent roof using the open option. As shelter for the JPS Smokers-Lounge
it offered 285sqm of protection against the constant rain.
In close cooperation with the executive advertising agency we developed and delivered a lighting and brand concept. Gobos with the company logo and the 70sqm large banner
made our roof unique and brand-focused. Thus we helped JPS to host a successful and spectacular brand presence!